admin, Author at 171mails

Understanding SMTP Smuggling: Techniques, Risks, and Mitigation Strategies

March 16, 2024Uncategorized 0

SMTP (Simple Mail Transfer Protocol) smuggling is a sophisticated attack technique that exploits vulnerabilities in mail servers, allowing attackers to bypass security measures and deliver malicious payloads via email. This paper provides an in-depth exploration of SMTP smuggling, including its techniques, associated risks, real-world examples, and effective mitigation strategies. By understanding the intricacies of SMTP […]

Securing Your Mail Server: A Guide to Restricting Recipient Email Addresses and Domains in Postfix

November 29, 2023Email Server Guide 0

In the realm of email servers, security is paramount. One crucial aspect of maintaining a secure mail server is controlling who can receive emails. In this guide, we’ll explore how to implement recipient restrictions and domain controls using Postfix, a popular mail transfer agent. Why Restrict Recipients? Limiting recipient email addresses and domains helps prevent […]

SMTP Relay: The Game-Changer in Email Marketing for Unmatched Performance

July 23, 2023Email Marketing, Email Marketing Best Practice, Email Marketing Tips 0

Introduction In the fast-paced world of digital marketing, email remains a cornerstone for businesses to connect with their target audience. However, as competition intensifies, ensuring that your emails reach the inbox and stand out from the clutter becomes increasingly challenging. This is where SMTP Relay comes to the rescue. In this blog, we will explore […]

Enhancing Domain Warm-up and Reputation: Prepare Before You Send

July 15, 2023Email Marketing Tips 0

In today’s fast-paced digital world, email marketing remains a powerful tool for businesses to connect with their audience. However, sending emails without considering the crucial aspects of domain warm-up and reputation management can hinder your success. By understanding and implementing effective strategies, you can significantly enhance your domain’s reputation, leading to improved email deliverability. In […]

Maximizing Your Email Deliverability: The Pros and Cons of Shared vs Dedicated IPs

April 1, 2023Email Marketing 0

As an email marketer, understanding the importance of email deliverability is key. You can have the best content, but if your emails never reach the intended recipients, it’s all for nothing. One of the key factors that affects email deliverability is the IP address your emails are sent from. In this article, we’ll explore the […]

How to use email marketing to drive customer loyalty and repeat business

February 10, 2023Email Marketing, howto 0

Do you ever feel like your company’s email marketing strategy is stuck in the 90s? After all, there are so many ways that email marketing has improved in the last few years. Thankfully, businesses of every size have access to incredible tools that have made it easier than ever to create an effective email marketing […]

How to use email marketing to create brand awareness and build trust

February 7, 2023Email Marketing, Email Marketing Best Practice, Email Marketing Tips 0

Today, everyone has a smartphone and access to the internet. This means that you can market to potential customers in ways that were previously limited to companies with high advertising budgets. Email marketing is one of the most affordable ways to reach out and touch your target audience at minimal cost. To build brand awareness […]

How to Create Email Marketing Campaigns That Generate Referral Business

February 7, 2023Email Marketing Best Practice, Email Marketing Tips 0

Email marketing is an effective tool for generating referral business, but not every email campaign will generate the right results. To effectively generate referral business from your email marketing campaigns, you need to focus on two things: who you’re targeting and what content you include in your emails. In this blog post, we’ll explore how […]

5 Tips for Designing Responsive Emails That Will Convert

February 2, 2023Email Marketing Best Practice, Email Marketing Tips, howto 0

Today, more than half of all email is expected to be mobile-friendly. Almost everyone has a smartphone. As a result, businesses are now expected to market their services to customers wherever they are and whenever they have time for it. With mobile email marketing becoming more important than ever before, it’s essential that you design […]

How to Create an Email Marketing Strategy for Your Ecommerce Business

December 13, 2022Email Marketing, Email Marketing Best Practice, Email Marketing Tips 0

An effective email marketing strategy is an essential component of any successful ecommerce business. It allows you to connect with your customers, build relationships, and drive sales. Here are some tips for creating an email marketing strategy for your ecommerce business: Define your target audience: Before you can create a successful email marketing strategy, you […]

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