{"version":"1.0","provider_name":"171mails ","provider_url":"https:\/\/171mails.com\/blog","title":"How to Design Strong Direct Mail Letters - 171mails","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"AsvIJ41hGY\"><a href=\"https:\/\/171mails.com\/blog\/how-to-design-strong-direct-mail-letters\/\">How to Design Strong Direct Mail Letters<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/171mails.com\/blog\/how-to-design-strong-direct-mail-letters\/embed\/#?secret=AsvIJ41hGY\" width=\"600\" height=\"338\" title=\"&#8220;How to Design Strong Direct Mail Letters&#8221; &#8212; 171mails \" data-secret=\"AsvIJ41hGY\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/171mails.com\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Direct mail is one of the world&#8217;s most respected advertising programs, a spin-off from hard text ads from magazines. Taken aback by almost all pure science through focused list management and refined copying techniques, it remains an incredibly effective way of branding, discovery and storage.\u00a0 Advertising agencies know what works and what doesn&#8217;t. Those who [&hellip;]"}